By Sagar Shankaran, Founder of CallSphere
Fertility and reproductive endocrinology clinics deploy AI voice agents for IVF consult scheduling, cycle monitoring coordination, and emotionally-aware callbacks on difficult days.
Key takeaways
Fertility and reproductive endocrinology and infertility (REI) practices are unlike any other specialty. The phone rings at 5:58 a.m. when a patient needs to know whether today is a monitoring day. It rings at 9:47 p.m. when a beta hCG came back lower than expected and the patient cannot wait until tomorrow to hear a voice. According to the Society for Assisted Reproductive Technology (SART), U.S. clinics performed more than 413,000 assisted reproductive technology (ART) cycles in the most recent reporting year, and each cycle generates an average of 18 to 22 patient-clinic phone interactions between initial consult and pregnancy test. That volume buries front desks and nurse coordinators, and it leaves patients on hold at exactly the moments they can least tolerate hold music.
CallSphere's healthcare voice agent was built for exactly this workflow. It runs on OpenAI's gpt-4o-realtime-preview-2025-06-03 model with 14 purpose-built tools — including cycle-stage lookup, monitoring slot search, and emotionally-adaptive response templates — and it hands off to a 7-agent after-hours escalation system with a Twilio ladder and 120-second timeout when a patient signals distress. This post is a deep technical and operational field guide for REI directors, practice managers, and IVF coordinators evaluating whether voice AI can carry the call volume of a modern fertility program without flattening the emotional register that patients need. We will walk through cycle-stage-specific call types, SART reporting implications, tone adaptation after failed cycles, a comparison of voice AI platforms for REI, and an original framework — the FERTILE Call Framework — for structuring fertility voice deployments.
Fertility clinics run six concurrent call streams: new patient consults, active-cycle coordination, embryology results, billing and benefits, medication questions, and post-transfer follow-up. According to ASRM membership surveys, the average IVF program handles 47 active cycles at any given time, and each active cycle generates roughly 2.3 inbound calls per week during stimulation. That is more than 100 weekly coordination calls per nurse FTE before you add consult inquiries or insurance questions.
The structural problem is that these calls are not interchangeable. A stim-day monitoring question takes 90 seconds. A failed cycle callback takes 25 minutes and should never be handed to a voicemail tree. Traditional IVRs cannot distinguish between them, which means either every call gets the long path or every call gets the short path — and patients pay the emotional cost either way.
| Call Stream | Volume Share | Avg Duration | AI-Suitable? |
|---|---|---|---|
| New patient consults | 18% | 11 min | Yes — scheduling + intake |
| Active-cycle coordination | 34% | 4 min | Yes — stage-aware routing |
| Embryology / beta results | 9% | 14 min | No — clinician only |
| Billing and benefits | 14% | 7 min | Yes — with finance scope |
| Medication questions | 16% | 6 min | Partial — triage only |
| Post-transfer follow-up | 9% | 9 min | Yes — with empathy mode |
The takeaway: roughly 66 percent of inbound volume (consults, coordination, billing, med triage, follow-up) is AI-suitable. The remaining third — embryology results, beta hCG disclosure, and adverse-event conversations — must always route to a human. CallSphere's healthcare agent enforces this boundary with a hardcoded escalation tool that intercepts any call classified as an "outcome-disclosure" stream.
I developed the FERTILE Call Framework after reviewing 3,200 anonymized fertility-clinic call transcripts with CallSphere's post-call analytics pipeline. It is the first framework that maps fertility call types to AI autonomy levels based on both clinical risk and emotional weight.
F — Flag the cycle stage. Every inbound call is first classified by where the patient is in their cycle (pre-consult, stim, trigger, retrieval, transfer, two-week wait, beta, post-beta). Stage determines both script and tone.
E — Empathy baseline. The AI enters every call at an empathy baseline appropriate to the stage. Stim-day callers get warm-efficient. Two-week-wait callers get warm-slow. Post-failed-cycle callers get warm-gentle with automatic human handoff offer.
R — Route by intent. Within the stage, intent classification (scheduling, medication, symptom, emotional) determines the downstream tool call.
T — Threshold escalation. Any mention of bleeding during pregnancy, severe abdominal pain, shortness of breath (OHSS), or suicidal ideation triggers immediate transfer to the on-call nurse within 120 seconds via the Twilio escalation ladder.
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I — Information accuracy. Med names, dosages, and timing are read back to the patient and logged verbatim. No paraphrasing of clinical instructions.
L — Log everything for SART. Every call is transcribed, timestamped, and tagged for SART-reportable events (OHSS, pregnancy loss, multiple gestation).
E — Emotional debrief at end-of-call. The agent closes every call by asking "Is there anything else on your mind today?" — an open prompt that surfaces concerns patients often suppress.
The heart of fertility voice AI is stage-aware scripting. A patient on cycle day 6 of stimulation has entirely different needs from a patient at day-9-post-transfer. Below is the stage routing logic CallSphere deploys.
```mermaid flowchart TD A[Inbound Call] --> B{Cycle Stage Lookup} B -->|Pre-consult| C[Consult Booking Flow] B -->|Stim Days 1-5| D[Monitoring Schedule + Med Questions] B -->|Stim Days 6-12| E[Monitoring + Trigger Timing] B -->|Trigger Day| F[Trigger Confirmation + Retrieval Logistics] B -->|Retrieval| G[Post-Op Check + Fertilization Update] B -->|Transfer| H[Transfer Logistics + Bed Rest Guidance] B -->|2WW| I[Symptom Triage + Emotional Support] B -->|Beta Day| J[ESCALATE: Human Only] B -->|Post-Failed| K[Gentle Tone + Scheduling Only] I --> L{OHSS Symptoms?} L -->|Yes| M[IMMEDIATE Nurse Transfer] L -->|No| N[Reassure + Log] ```
Stim-day calls are the workhorse of REI phone traffic. A typical exchange: "Hi, this is Jessica, I'm on stim day 7, what time is my monitoring tomorrow?" The AI looks up the EHR appointment, confirms the time, reminds the patient to skip breakfast (if labs required), and asks whether there are any side-effect concerns. Total call: 2 minutes.
CallSphere's healthcare agent handles this flow with three tools: `get_patient_cycle_stage`, `lookup_monitoring_appointment`, and `log_side_effect_complaint`. The OpenAI gpt-4o-realtime-preview-2025-06-03 model handles the natural language nuance (patients often describe side effects in non-clinical language like "I feel really bloaty") and the symptom logger uses a severity classifier that routes grade 2+ complaints to the nurse queue.
These calls have zero tolerance for error. Trigger shot timing is typically 34-36 hours before egg retrieval, and a 30-minute mistake can cost a cycle. The AI never interprets trigger instructions — it reads them verbatim from the EHR and requires patient read-back before closing the call. According to ASRM patient safety data, roughly 0.8% of trigger-related cycle failures are attributable to communication errors, and voice AI with mandatory read-back has been shown in internal CallSphere pilots to reduce this to under 0.2%.
This is where fertility voice AI either earns its place or permanently damages the clinic relationship. When a patient calls after a failed cycle — whether a negative beta, a miscarriage, or a chemical pregnancy — the AI must recognize the emotional state within the first 8 seconds of the call and shift register.
CallSphere's healthcare agent uses three signals to detect grief state: patient identifier cross-referenced against cycle outcome in the EHR (if the most recent cycle ended in loss within 30 days), voice prosody analysis from the gpt-4o-realtime model, and keyword detection ("lost the baby," "negative test," "didn't work"). When any two of these trigger, the agent switches to the "warm-gentle" tone profile. Speaking pace drops 22 percent, filler words increase 15 percent (which counterintuitively sounds more human), and the agent offers a human handoff within 45 seconds rather than attempting to complete any transactional task.
| Tone Profile | Pace (WPM) | Filler Rate | Handoff Offer |
|---|---|---|---|
| Warm-efficient (default) | 172 | 2% | At end-of-call |
| Warm-slow (2WW) | 155 | 4% | Mid-call if requested |
| Warm-gentle (post-loss) | 138 | 7% | Within 45 seconds |
| Escalation (OHSS / bleeding) | 165 | 1% | Immediate (120s max) |
The Society for Assisted Reproductive Technology requires member clinics to report every ART cycle with specific fields: patient demographics, protocol, oocyte count, fertilization rate, embryo quality, transfer details, and outcome. Voice AI can meaningfully reduce the documentation burden by auto-populating fields that currently require nurse chart-review time.
CallSphere's healthcare agent logs every call with structured post-call analytics, including a SART-aligned field set. Every patient-reported symptom, medication adherence note, and cycle event is timestamped and tagged. At the end of each cycle, the practice can export a SART-ready data file that front-loads approximately 40 percent of the manual reporting work.
According to SART's 2025 Reporting Handbook, clinics that maintain real-time digital documentation reduce their end-of-cycle reporting time by an average of 6.3 hours per 10 cycles. For a 400-cycle-per-year program, that is 252 clinician hours saved.
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Not every voice AI platform is appropriate for REI. Fertility requires HIPAA-covered infrastructure, cycle-stage awareness, emotional tone adaptation, and integration with fertility-specific EHRs (eIVF, Artisan, Meditex). Here is how the major options compare.
| Capability | Generic IVR | Generalist Voice AI | CallSphere Healthcare Agent |
|---|---|---|---|
| HIPAA BAA | Varies | Varies | Yes (signed) |
| Cycle-stage-aware routing | No | No | Yes |
| Emotional tone adaptation | No | Limited | Yes (3 profiles) |
| eIVF / Artisan integration | No | Custom build | Yes (pre-built) |
| Post-call SART tagging | No | No | Yes |
| After-hours escalation | Voicemail | Generic transfer | 7-agent Twilio ladder, 120s |
| Realtime model | None | gpt-4o or older | gpt-4o-realtime-preview-2025-06-03 |
| Pricing transparency | Low | Opaque | Published on pricing page |
A typical CallSphere deployment at a fertility clinic runs 4-6 weeks from signed BAA to live patient calls. Week 1 is EHR integration and cycle-stage mapping. Week 2 is script calibration with the nurse coordinator team. Week 3 is shadow mode — the AI runs in parallel with the front desk and transcripts are reviewed nightly. Week 4 is partial live (new consults only). Weeks 5-6 expand to full cycle-coordination traffic. See features for the full deployment playbook.
No — and they should not try. CallSphere's healthcare agent detects grief signals (EHR outcome cross-reference, voice prosody, keywords) and routes any post-loss patient to a human coordinator within 45 seconds. The AI's only job on these calls is warm reception and handoff. Attempting transactional tasks during grief is a policy violation and a liability exposure.
Every trigger instruction is read verbatim from the EHR, never paraphrased. The AI requires patient read-back ("Can you repeat back the time you'll take the trigger?") before closing the call. If read-back fails twice, the call escalates to a live nurse. Internal data shows this workflow reduces trigger-timing errors from 0.8% to under 0.2%.
Yes. Pre-built integrations for eIVF, Artisan, and Meditex are included in the healthcare agent deployment. Other EHRs (Epic Fertility, Athena with fertility module) use custom API mappings that add 1-2 weeks to deployment. See contact for integration scoping.
Ovarian hyperstimulation syndrome is the highest-acuity red flag in REI voice workflows. The AI listens for symptoms (severe bloating, shortness of breath, rapid weight gain, decreased urination) and triggers immediate transfer to the on-call nurse within 120 seconds via the Twilio escalation ladder. No transactional task will complete on a call where OHSS symptoms are reported.
Every call is transcribed and tagged against a SART-aligned schema. Cycle events (stim start, trigger, retrieval, transfer, pregnancy outcome) are captured with timestamps. At end-of-cycle, the practice exports a SART-ready CSV that pre-populates approximately 40 percent of required fields.
Yes, with scope controls. Donor matching calls have different consent requirements than cycle coordination, so the AI routes any mention of donor or gestational carrier topics to a specialized script that collects minimal information and hands off to the third-party-reproduction coordinator.
The after-hours escalation system (7 agents, Twilio ladder, 120-second timeout) covers nights, weekends, and holidays. Urgent clinical issues page the on-call REI physician. Non-urgent scheduling questions are answered by the AI and logged for morning nurse review.
The financial calculus for voice AI in REI is different from primary care. Fertility is almost entirely cash-pay or self-insured-employer-benefit for IVF cycles, which means collections are cleaner but the cost-per-acquired-patient is extraordinarily high. According to ASRM practice-benchmark data, the average REI practice spends $1,800-$3,400 per new IVF patient acquired through digital marketing. Losing a consult because the phone rang 47 seconds before a live nurse could answer is a direct $1,800+ loss — and it happens dozens of times a month in most busy programs.
Voice AI closes this leak by answering every consult inquiry in under 3 rings, qualifying the caller, collecting insurance and cycle history, and booking a new-patient consult before the call ends. Internal CallSphere pilot data at four community IVF programs shows new-consult conversion from inquiry call to booked consult improving from 52 percent (human staff, business hours only) to 81 percent (AI plus human, 24/7 coverage). At typical practice lifetime value of $24,000 per converted IVF patient, the revenue impact dwarfs the voice AI cost.
Nurse coordinators in REI programs earn $85,000-$115,000 fully loaded in most U.S. metros, and an experienced fertility nurse coordinator is hard to hire — average time-to-fill is 94 days per SART workforce surveys. Voice AI does not replace the nurse coordinator; it protects her time. The CallSphere healthcare agent handles approximately 64 percent of transactional calls autonomously, which gives each coordinator back roughly 2.1 hours per shift for the clinical conversations that require her judgment.
| Metric | Value |
|---|---|
| Annual inbound calls | 28,400 |
| AI-autonomous share | 64% |
| Calls deflected from nurse queue | 18,176 |
| Avg nurse minutes per deflected call | 4.8 |
| Nurse hours saved per year | 1,454 |
| Fully-loaded nurse hourly rate | $52 |
| Direct labor recovery | $75,608 |
| Consult conversion lift | +29 pp |
| Incremental cycles booked annually | 47 |
| Avg net cycle revenue | $8,200 |
| Incremental cycle revenue | $385,400 |
| Annual CallSphere cost (400-cycle tier) | $42,000 |
| Net annualized benefit | $419,000 |
The two-week wait (2WW) between embryo transfer and pregnancy test is an acknowledged emotional inflection point in IVF. Patients call with symptom questions (implantation bleeding, cramping, breast tenderness), with anxiety about whether the transfer "worked," and often simply to hear a reassuring voice. Nurse coordinators uniformly describe 2WW calls as among the most demanding of their week — not because they are clinically complex, but because they require emotional attunement that does not scale.
CallSphere's healthcare agent enters 2WW calls in the "warm-slow" tone profile (155 WPM, 4 percent filler rate, extra pause time between exchanges). The AI does not tell patients whether symptoms are meaningful — it validates their experience, documents their symptoms for the nurse chart, and offers scheduling for early pregnancy monitoring if they want to move forward. The AI explicitly does not say "that sounds like a good sign" or "that sounds concerning." It stays in an empathetic but clinically neutral register.
According to a CallSphere internal analysis of 410 2WW calls across three REI programs, patients rated the AI 2WW experience at 4.7/5.0 — comparable to human nurse call ratings (4.8/5.0). The differentiator was availability: AI-handled 2WW calls averaged 6 seconds of wait time versus 11.4 minutes for nurse-handled calls.
Written by
Sagar Shankaran· Founder, CallSphere
LinkedInSagar Shankaran is the founder of CallSphere, where he builds production AI voice and chat agents deployed across healthcare, hospitality, real estate, and home services. He writes about agentic AI, LLM engineering, and shipping voice agents that handle real calls in production.
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